A program of LEAD Futures · San Diego

Where you start
should never decide
how far you go.

A new pair of shoes can give a young person the confidence to do anything, and the pride of walking in as themselves. Lace up a pair and walk with us.

A young person receiving new shoes
Our mission

Shoes equal confidence. Ask anybody who still remembers lacing up their first real pair.

A new pair of shoes is never just shoes. It is dignity, comfort, belonging, and for many of these kids the first brand new thing they have ever owned. We focus on 8th graders because of what comes next. When a student walks into high school in shoes they chose themselves, it changes how they show up. And how they show up changes everything.

How it works
From a quiet nomination to an unforgettable day

Every EVOKicks event is a surprise months in the making. Here's how one comes together, from the communities we choose to the futures we help open up.

01
A community is chosen

Nominate a school

Teachers, counselors, and neighbors nominate the schools and youth programs where this would mean the most. We also partner directly with the most underserved communities in the region.

02
Quietly, behind the scenes

A secret survey

Working through their teachers, we learn each student's shoe size and their dream pair, the shoes they'd never think to ask for. The students have no idea what's coming.

03
Built around what matters

A milestone moment

We tie the reveal to a day that already counts, an 8th grade promotion, a career day, a graduation, so the memory lands where it belongs.

04
The big surprise

The unveiling

In front of their peers, every student is called up and handed the exact shoes they dreamed of. Speeches, cheers, a few happy tears, and the whole room lifts at once.

05
More than a moment

The road ahead

They hear from people who understand where they are starting from and made it anyway. And they leave with real resources: internships, mentors, scholarships, and careers they'd never pictured for themselves.

Beyond the shoes
We send them home with more than shoes

A great surprise fades. A changed sense of what is possible does not. So every event brings the people and pathways that carry a student far beyond the day itself.

Role models they can see themselves in

Speakers who know what it is like to start where these students are share how they got here. Proof that success can have a familiar face.

Careers & internships

Real jobs, real internships, real paths a student never knew existed, backed by partners ready to open the door and keep it open.

Scholarships & mentorship

Scholarships and mentors who stay long after the cheering fades, so one extraordinary day becomes the turning point of a life.

Get involved
Be the reason the next room erupts
A class of students and teachers celebrating together at school

Nominate a school

You know the school. You know the students. Tell us where this belongs and we will take it from there.

Nominate now
A speaker sharing their story of resilience on stage at an EVOKicks event

Share your story

You know what it is like to start where they are. That makes you the proof a student needs to see. Take the stage, or walk beside them after.

Become a speaker
EVOKicks event group photo with volunteers, athletes, and partners

Donate or partner

Fund the shoes, then fund everything that comes after. Or bring your company's careers and scholarships into the room.

Give or partner